We help businesses generate more business through a combination of digital and traditional marketing tactics.
Many small and mid-sized companies struggle to retain savvy marketing talent that can help them navigate the digital world, and real opportunities for growth are missed year after year. The costs of maintaining a high-caliber marketing team in house are prohibitive for many businesses as the skills needed to launch an effective marketing campaign span a wide range of expertise. At Grier Park, we offer a simple solution to this problem: outsourced marketing.
Grier Park is a marketing and communications agency that works closely with clients to create and execute a marketing strategy that aligns with their goals. We’re inbound marketing specialists with a focus on demand/lead generation and sales funnel strategies that drive qualified leads and conversions. Each business is faced with unique challenges so there’s no template or one-size-fits-all solution.
Interested? Let's grab coffee in Boston or New York.
Areas of Expertise
market research & strategy
We'll work closely with your management team to develop a marketing plan built around solid research and your long- and short-term goals. The strategy will continue to evolve as we react to the metrics and data from Analytics.
Search enginE Optimization & marketing
Everyone wants to appear at the top of the search engine results pages (SERPs), and that's no easy feat. We'll help you optimize your site and play by the rules. That's a more reliable plan than the false promises of black-hat SEO practices.
If your goal is to increase your inbound leads, drive conversions or build brand awareness, online advertising is exceptionally valuable. Opportunities to connect with your target audience are abundant and we'll help you find them.
Social media marketing
Social Media platforms are rich with data and insights into your potential prospects. We'll help you find your people, develop your voice, protect your brand, and manage your social presence cohesively on relevant platforms.
You'll need a variety of content in this multi-channel world with numerous consumer touchpoints. We'll help you write whitepapers and research articles, create sales/client presentations, brochures, videos, and more.
General marketing support
Marketing efforts are not limited to online only. We'll support your team through traditional marketing channels: tradeshows, events, conferences, speaking opportunities, press releases, webinars, sales presentations, direct mail, and more.